My New BodyBlog Mission…
One of my most important duties as CEO of Bodybuilding.com is to provide the vision, strategy and direction for the company. Lately, I’ve been spending a lot of time writing up plans and documents for new company initiatives, while helping to put out the inevitable fires that come up each day and meeting with many of our 132 employees throughout the day.
I realized recently that it is getting harder and harder to communicate face to face with all of our employees (especially the ones in our Florida warehouse), and when I hear from some of our customer service reps that they hardly ever even see me anymore, I realize that I’m failing at that important part of my job.
So I’m starting this CEO Blog as a way to help me stay connected to each employee (and customer, vendor, and all of the great people from around the world that we work with on a daily basis).
I’m a very open person, and I don’t believe in hiding anything. My goal with this blog is also to share with the world more about our company and our people. We have a lot to be proud of and some things that are embarrassing, but I’m going to be open and share with you what goes on behind the scenes of Bodybuilding.com.
Hope you’ll subscribe (via RSS, located on any BodyBlog) and/or check back often!
Ryan DeLuca






September 8, 2008 at 11:16 am
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